When it comes to improving SEO or one’s digital marketing, the specialists talk about setting up buyer personas. While the concept makes a lot of sense in certain industries, it’s not so easy when it comes to art or creating gifts. Let’s take a few examples and I hope the difficulty will become clearer.
Continue reading “Figuring out our Buyer Persona”Category: Answering Questions
Where Does the Idea of a Social Entrepreneur Come From?
I recently received a question about the work that we do and how our online store operates. The person had taken a brief look at some of the website and decided she could not understand what we are doing. She stated that she is an entrepreneur and could not understand how we have an online store that has a cause linked to it. Are you a charity? What are you doing?
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Why I Became an Artist
I have a lot of work to do on this website, but first, I decided to answer a recent question. Someone asked me why I became an artist. The truth is I could turn that around and ask why I did not become an artist or did I? What do I mean by that? Well I mean why did not choose art as my profession.
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